Elie Saab Jr., head of the ELIE SAAB Group, is making luxury new again by combining old traditions with technology. By building on his father’s fashion achievements, he is taking the brand into real estate and life>

With him at the helm, the company has opened ELIE SAAB residences in Turkey by forming a partnership with Tor Holding. The two developments, overlooking the Istanbul Bosphorus and set back in a peaceful rural area, display how the brand links its clothing >

To learn more about Elie Saab Jr. 's leadership >https://eliesaabjr.wordpress.com/2025/05/28/how-elie-saab-jr-is-expanding-a-legacy-and-an-empire-beyond-fashion-2/