According to IMARC Group's report titled "India Beer Market Report by Product Type (Standard Lager, Premium Lager, Specialty Beer, and Others), Packaging (Glass, PET Bottle, Metal Can, and Others), Production (Macro-Brewery, Micro-Brewery, and Others), Alcoholic Content (High, Low, Alcohol Free), Flavor (Flavored, Unflavored), Distribution Channel (Supermarkets and Hypermarkets, On-Trades, Specialty Stores, Convenience Stores, and Others), and Region 2025-2033", the report offers a comprehensive analysis of the industry, including India beer market growth, share, trends, and regional insights.
How Big is the India Beer Industry ?
The India beer market size was valued at INR 444.6 Billion in 2024 and is projected to grow to INR 802.5 Billion by 2033, with an expected compound annual growth rate (CAGR) of 6.72% from 2025 to 2033.
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India Beer Market Trends:
The India Beer Market is gradually increasing. Apart from premiumization, there are other factors to its development, such as experimentation and consumption on social occasions. The main strategy has been premiumization, through the introduction of premium super premium beers. These beer segments have attracted urban young adults and professionals seeking more taste, branding, and experience. Taste innovations catering to this trend have included wheat beers, craft beer, flavored beer, and low bitterness versions of beers which have expanded upon the customary strong lager. Brewpubs and microbreweries increase, particularly in urban areas, and introduce the concept of fresh locally made beer to drinkers. Product innovates through cans, attractive bottles, and limited edition pack formats. This strengthens shelf presence and convenience. Health-conscious consumers favor low-alcohol and low-calorie beer products for impressing others through a balance between indulgence and moderation.
Digital advertising including social media campaigns, influencer marketing, and experiential marketing help develop brand awareness and loyalty. Organized retail along with modern trade channels and supermarket chains are also increasing visibility and access to products, especially in metropolitan cities. These trends suggest that India Beer Market is evolving towards a more premium, life>
India Beer Market Scope and Growth Analysis:
The India Beer Market is undergoing a period of growth because of demographic, economic and social trends. Urban India's young, affluent consumers are increasing social drinking trends and creating demand for higher-quality beer product offerings. Urbanization and changing life>
Consumption is also influenced by exposure to global food and beverage trends, through travel, media, and locally available international brands, as well as improvements in cold chain and distribution. Furthermore, the brands' investments in local production and capacity building are expected to improve their supply consistency, and these factors are expected to continue to fuel growth of the market over the long term, supported by rising population, changing life>
By the IMARC Group, the Top Competitive Landscapes Operating in the Industry:
- Anheuser-Bush InBev SA NV
- Arbor Brewing Company India
- B9 Beverages Private Limited
- Carlsberg India Private Limited
- Devans Modern Breweries Ltd.
- Gateway Brewing Company
- SOM Distilleries And Breweries Limited
- Sona Beverages Private Limited
- United Breweries Limited (Heineken N.V.)
- White Rhino Brewing Co.
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India Beer Market Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest India beer market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.
Product Type Insights:
- Standard Lager
- Premium Lager
- Specialty Beer
- Others
Packaging Insights:
- Glass
- PET Bottle
- Metal Can
- Others
Production Insights:
- Macro-Brewery
- Micro-Brewery
- Others
Alcoholic Content Insights:
- High
- Low
- Alcohol Free
Flavor Insights:
- Flavored
- Unflavored
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- On-Trades
- Specialty Stores
- Convenience Stores
- Others
Regional Analysis:
- North India
- West and Central India
- South India
- East India
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Other Key Points Covered in the Report:
- COVID-19 Impact on the Market
- Porter's Five Forces Analysis
- Strategic Recommendations
- Market Dynamics
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
- Top Winning Strategies
- Recent Industry News
- Key Technological Trends & Development
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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