Email communication is one of the most important tools to provide services. In the case of bulk SMS service, cost-efficient alternatives to marketing channels tend to be via SMS fragments. Systems for sending/splitting bulk/SMS messages allow integration with customer proprietary network information. Ignoring DND compliance quotas together with non-specific targeting leads to blacklisting and customer loss. Customers using DND quotas and unregistered lines often receive unsolicited emails and free SMS.

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