India Beauty and Personal Care Market

According to IMARC Group's report titled "India Beauty and Personal Care Market Size, Share, Trends and Forecast by Type, Product, Distribution Channel, and Region, 2025-2033", the report offers a comprehensive analysis of the industry, including market share, India beauty and personal care market growth, trends, and regional insights.

How Big is the India Beauty and Personal Care Industry ?

The India beauty and personal care market size was valued at USD 28 Billion in 2024 and is projected to grow to USD 48.3 Billion by 2033, with an expected compound annual growth rate (CAGR) of 5.60% from 2025 to 2033.

India Beauty and Personal Care Market Trends:

The beauty and personal care market in India is experiencing a range of changes, which are largely due to the shifting preferences of consumers and the advancements made in technology. Clean beauty and natural ingredients seem to be on everyone's lips right now, as more consumers are opting for organic, cruelty-free, and sustainable products. The popularity of e-commerce and the rise of social media influencers have encouraged the demand for new and various skincare and makeup products, especially, for the followers of these two platforms - millennials, and Gen Z. Besides this, the beauty industry is also witnessing the popularity of AI and data analytics-based personalized products that offer tailored solutions to individual needs.

The men’s grooming market is another area that seems to be gaining traction, with people becoming more and more aware of the importance of skincare and haircare procedures. At the same time, the demand for Ayurvedic and herbal products is showing no signs of decreasing and is, in fact, growing rapidly, which clearly indicates a shift towards nature-based and holistic health approaches. Beauty brands are also making the necessary changes to make the industry a more inclusive one, they are developing products that are suitable for different complexions and skin types and thus they are gaining new customers. On top of that, the focus on hygiene which has been greatly emphasized since the outbreak of the pandemic, has indirectly contributed to an increase in the sales of sanitizers, hand creams, and other personal care essentials. They all are a clear indicator of the market's flexibility and its ability to react to the global and local influences, thus, retains its vibrancy and competitiveness.

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India Beauty and Personal Care Market Scope and Growth Analysis:

The India beauty and personal care market is a fabulous opportunity for increasing its size, brought about by increasing disposable incomes, urbanization and, eventually, beauty consciousness. The market represents such wide coverage of segments as skincare, haircare, cosmetics, and fragrances, each of these segments showing a stable demand. The digital platforms' proliferation has also eased the accessibility of beauty products, specifically in tier-2 and tier-3 cities, where the market is being widened. Foreign brands are entering into the Indian market, and at the same time, local players are coming up with new ideas in order to keep their place in the market, which is creating a diverse and competitive landscape.

In addition, the impact of western beauty trends, along with a strong cultural attachment to traditional remedies, is giving manufacturers valuable opportunities to develop hybrid products. Furthermore, the emergence of D2C (direct-to-consumer) brands and subscription models is transforming distribution channels and increasing customer engagement. The male grooming segment has also been the source of a considerable contribution to growth with the ever-increasing use of premium products. The India beauty and personal care market with an increasingly youthful population and changing life>

By the IMARC Group, the Top Competitive Landscapes Operating in the Industry:

  • Avon Products Inc. (Natura & Co)
  • Beiersdorf AG
  • Colgate-Palmolive Company
  • Coty Inc.
  • Kao Corporation
  • L’occitane International S.A.
  • L'Oréal S.A
  • Procter & Gamble
  • Revlon Inc.
  • The Estée Lauder Companies Inc.
  • Unilever plc

Explore the Full Report with Charts, Table of Contents, and List of Figures: https://www.imarcgroup.com/india-beauty-personal-care-market

India Beauty and Personal Care Market Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest India beauty and personal care market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

Analysis by Type:

  • Vegan
  • Organic
  • Inorganic

Analysis by Product:

  • Skincare/Sun Care
  • Hair Care
  • Makeup and Color Cosmetic Products
  • Deodorants/Fragrances
  • Others

Analysis by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Pharmacies and Drug Stores
  • Online Stores
  • Others

Regional Analysis:

  • North India
  • West and Central India
  • South India
  • East India

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Other Key Points Covered in the Report:

  • COVID-19 Impact on the Market
  • Porter's Five Forces Analysis
  • Strategic Recommendations
  • Market Dynamics
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape
  • Top Winning Strategies
  • Recent Industry News
  • Key Technological Trends & Development

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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