Search Engine Optimization (SEO) plays a vital role in helping websites become visible on search engines like Google. Every day, millions of users search for information, products, or services, and most of them click only on the first few results. Without SEO, even a well-designed website can get lost among competitors.

SEO helps search engines understand your content better. With proper keywords, quality content, good loading speed, and mobile-friendly design, your site can rank higher. When your site appears at the top, people trust it more.
In simple terms, SEO is like placing your business on the busiest road instead of a hidden street. More visibility means more visitors, and more visitors turn into potential customers.