Description

In the hyper-competitive world of Amazon, simply running ads isn’t enough—you need precision, data, and control to win. That’s where SpectrumBPO comes in. Based in Richardson, Texas, this leading ecommerce agency doesn’t just run Amazon ads; they build profitable PPC campaigns that are laser-focused on growth, efficiency, and ROI.

Let’s walk you through a real-world case study that illustrates how SpectrumBPO’s Amazon PPC experts deliver clicks, conversions, and total campaign control.

Case Study: How a Struggling Supplement Brand Gained 6X ROAS with SpectrumBPO’s Amazon PPC Experts

Client Profile:
A mid-sized U.S.-based supplement brand had solid products and strong reviews but couldn’t scale due to high ACoS and declining ad visibility. They were spending thousands on ads without consistent returns, and their in-house team was overwhelmed trying to balance keyword research, bid management, and campaign structuring.

Challenge:
The brand needed a seasoned amazon ppc agency to step in and overhaul its entire advertising infrastructure. Goals included:

• Reducing ACoS from 42% to below 25%


• Increasing conversions and click-through rates on their top-performing products


• Regaining control over ad spend and eliminating wasted budget

Solution Delivered by SpectrumBPO

Audit & Strategy Redesign:
The first step was a deep audit of the brand’s existing PPC campaigns. SpectrumBPO’s internal Amazon PPC team used their proprietary process to identify wasteful keywords, missed bidding opportunities, and poor campaign segmentation.

Keyword Optimization & Match Type Strategy:
Rather than rely on generic search terms, SpectrumBPO used refined keyword segmentation—including branded, category, and competitor targeting—combined with an optimized mix of broad, phrase, and exact match types.

Dayparting & Budget Control:
SpectrumBPO’s experts implemented dayparting to ensure ads only ran during peak buying hours. Daily budgets were split across campaigns based on historical ROI data, giving the brand complete control over every dollar spent.

Custom Reporting & Iteration:
Weekly performance reports and biweekly optimization calls were introduced, allowing the client to track progress and adjust goals with full transparency.

Results After 90 Days

• ACoS dropped from 42% to 21.7%


• Click-through rate (CTR) improved by 32%


• Ad-driven conversions grew by 71%


• ROAS increased by more than 6X


• Wasted spend was reduced by over $8,000/month

But the biggest win? The brand no longer felt “in the dark.” They had full control over their campaigns, knew where every dollar was going, and could scale confidently.

Why SpectrumBPO?

What sets SpectrumBPO apart is not just the technical expertise—it’s the human support. With 400+ in-house experts and a culture of data-driven performance, they don’t just launch ads—they build scalable Amazon strategies. Whether you’re an emerging seller or a multi-million dollar brand, SpectrumBPO has the insight and agility to elevate your campaigns.

Partner with an amazon ppc agency that values clarity, control, and consistent results.

Get in touch today—and take control of your clicks, conversions, and Amazon advertising strategy.

usefull resources : 

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