Startup articles: launches, insights, stories

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The Determinants of Customer Success for B2B Brands

Customer-centricity lies at the core of B2B advertising endeavors & as such marketers must trace the determinants of customer success.

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Sent 1922 days ago by asim600

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Data Breaches under the GDPR

GDPR is designed to protect the data of citizens living in Europe. The regulation includes various clauses for companies who are handling the data of the customers. Failing to adhere to the legislatio

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Sent 1922 days ago by asim600

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How Self-Service Data Profiling Tools Can Help You Evaluate Your Data's Quality

Data profiling is the process of evaluating your data to identify errors and defects that degrade the quality of your data. It's different from data cleansing.

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Sent 1922 days ago by asim600

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4 Perils of Decoupled Data Regulation & Customer Experience

A decoupled data regulation & customer experience framework adversely impacts personalized customer experiences, trust & transparency, causing client aversion.

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Sent 1922 days ago by asim600

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Why data security is important for your business

Why data security is important for your business? The answer is that data security lies at the core of running a business successfully by preventing breaches.

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Sent 1922 days ago by asim600

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How Database Management Services offer a Competitive Advantage

Database management services offer a competitive advantage by offering extensive expertise, and by addressing the demand for efficiency, and risk mitigation.

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Sent 1922 days ago by asim600

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Demandbase Acquires Engagio

On the 16-June-2020, Demandbase announced the acquisition of Engagio to promote coalition, precision, and clarity in the B2B marketplace.

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Sent 1922 days ago by asim600

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Demandbase Expands Its Leadership Base

Demandbase, a pioneer Account-Based Marketing (ABM) organization, announced the appointment of Allison Metcalfe as the Chief Revenue Officer (CRO), with a vision to reshape the B2B landscape.

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Sent 1922 days ago by asim600

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A Strategic Approach to Digital Marketing for Startups

Adopting a strategic approach to digital marketing for start-ups helps optimize customers' experiences & then work backward to apt MarTech implementation.

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Sent 1922 days ago by asim600

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DiscoverOrg Survey Infers Intense Growth in Competition among U.S. Companies

As per a survey conducted by DiscoveryOrg, the US-based companies are anticipated to witness high-intensity competition in forthcoming years. The budget margin has been pushed to 41% on average.

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Sent 1922 days ago by asim600

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DiscoverOrg + ZoomInfo = Enrich

ZoomInfo and DiscoverOrg have announced launch of new product Enrich, in collaboration. The product is specifically designed for B2B platforms.

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Sent 1922 days ago by asim600

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Do Not Sell

Valasys Media is extremely considerate about privacy of its customers. Thus, a customer visiting the website has the privilege to opt-out of its communication services at any point in time.

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Sent 1922 days ago by asim600

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Why You Should Consider Drip Email Marketing Campaigns?

Drip email marketing is a method to nurture leads using targeted emails.

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Sent 1922 days ago by asim600

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Duplicate Content on Website Doesn’t Negate Search Ranking Factor

Repetition of content on web pages is not a negative search ranking factor as per Google’s Webmaster Trend Analysts.

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Sent 1922 days ago by asim600

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Ecommerce Content Trends for 2021

Ecommerce content has changed in extraordinary ways since shopping online was made mainstream by eBay and Amazon. Trends are moving fast now, and to position your brand for 2021, you’ll want to pick

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Sent 1922 days ago by asim600

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10 Best Practices for effective lead nurturing

Learn all about employing effective lead nurturing practices for branding, to educate the prospective customers & to build awareness to accomplish sales.

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Sent 1922 days ago by asim600

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How to Create an Effective Social Media Content Strategy

An effective social media content strategy offers advantages including attracting more prospects & customers & expanding brands' reach to optimize conversions.

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Sent 1922 days ago by asim600

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Top 8 Tips to Improve Written Communication Skills in Business

To improve your business success you need to have great written communication skills. If you want to know how you can improve your business writing, follow these steps.

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Sent 1922 days ago by asim600

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10 Powerful Ways to Scale up Your Email Marketing During Coronavirus

This blog post discusses 10 Powerful ways to scale-up your email marketing during coronavirus by delivering hyper-personalized & relevant messages to prospects.

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Sent 1922 days ago by asim600

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Top 10 Essential Triggered Email Marketing Campaigns for 2020

Triggered email marketing campaigns successfully deliver personalized messages to prospects at the right time, optimizing their experiences, & improving sales.

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Sent 1922 days ago by asim600