Startup articles: launches, insights, stories

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Publicis UK Acquires Octopus Group to Boost B2B Offerings

Publicis Groupe UK acquired B2B marketing agency Octopus Group. Magnus Djaba, CEO of Publicis, stated that the technology background of Octopus attracted them.

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Sent 1747 days ago by asim600

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Quora lead generation: Top 6 tips for 2020 - Valasys Media

Learn tips for Quora lead generation in 2020. Quora helps brands to promulgate their visions & strengthen brand equities for optimized business bottom lines.

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Recent Stats from Microsoft Reveal Improvement in LinkedIn Engagement

Microsoft's quality reports revealed improvement in LinkedIn engagement in terms of the total number of users and conversions generated through the platform.

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The Ultimate List of Resources for B2B Marketers - Valasys Media

The resources for B2B marketers will help them with budget constraints, creative demands & channel decisions - to attract, engage & convert their prospects.

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How Retention Marketing Paves the Way to Business Growth

Retention marketing paves the way to business growth by reducing expenses on expanding marketing and sales outreach & by providing value to the customers.

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RollWorks Unveils Sales Insights Tool for ABM Platform

RollWorks, an ABM platform announced the launch of Sales Insights. This will be an intrinsic tool within the company's account-based platform for sellers

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5 Advantages of Sales Funnel Marketing

Sales funnel marketing involves the orchestration of branding and business development to help salespeople acquire new prospects and convert the leads.

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How To Fix A B2B Sales Funnel That Is Broken

If you have a sales funnel that simply isn’t performing as required, this blog post will help you with steps to take the prospective customers to sales.

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How to Excel With Sales Pipeline Management

Sales pipeline management is amongst the foremost responsibilities of B2B teams that marketers should learn to help the salespeople move the sales forward.

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Salesforce Reports Strong Growth in Commerce Cloud Sales

Salesforce revealed that their revenue from Marketing and Commerce Cloud software increased by 21% for the second quarter of the fiscal that ended on July 31.

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Salesforce Raps Account-To-Account Payments to Ease B2B Cash Flow

Companies are turning to digital account-to-account (A2A) payment methods to streamline B2B transactions – the latest pioneer on the checklist is Salesforce.

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Salesforce Nightmare Due To A Faulty Database Script

Salesforce shut down large chunks of its infrastructure on May 17, 2019, in one of the biggest outages due to a database script error which was restored soon.

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Salesforce Purchases Tableau Software

Salesforce acquired Tableau in its biggest investment worth $15.3 billion to enable data-driven insights by analyzing big data from customers' intent analysis.

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Google Algorithmic Update: SEO Best Practices for B2B Brands - Valasys Media

Marketers need to optimize SEO best practices for B2B brands to fit their digital marketing in the framework of Google across omnichannel.

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SEO Best Practices for Landing Page Optimization - Valasys Media

The SEO best practices for Landing Page optimization optimize the pages as per the algorithms of Search Engines; optimize brands' reach & website conversions

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Top 10 SEO Copywriting Tips to Improve Your Website Conversion Rate

Employing well-researched SEO copywriting tips will help your pieces of content rank higher on the SERPs, bring more traffic & optimize conversions.

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5 Rare SEO Techniques that will Increase Your Traffic

Understanding SEO techniques is crucial in amplifying your organic search presence and placing your website in the higher rankings of search engines.

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Google Plans to Index Short Video On Search Page

Google is planning to broadcast short videos on the search page. The short video featured on the search engine will be picked from Instagram and Tik-Tok. The new addition is a step towards engaging au

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Should B2B Brands Use Emojis In Their Content - Valasys Media

Should B2B brands use Emojis in their content? The answer is yes. Emojis are popular in emails & on social media and help optimize audience engagement

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TechTarget’s Priority Engine Amongst the 2020 SIIA CODiE Award Finalists

TechTarget's purchase intent platform Priority Engine is an SIIA Business Technology CODiE award finalist for 2020 in two categories for a straight third year.

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