Startup articles: launches, insights, stories

anantyaai Articles

WhatsApp for Customer Support: Why Email is not Enough Anymore

The email support system worked just fine in the recent past. Customers sent a query, waited a few hours, and got a reply. But today however, that expectation has changed..
Read more

WhatsApp Click-to-Chat Links: Use Cases & Setup Guide

In today’s ever evolving, fast-paced digital world, customers don’t want to wait in long queues nor have the patience for delayed replies, they want instant conversations, because time is money...
Read more

WhatsApp Business API Analytics for Banking Performance

The WhatsApp Business API for banking provides valuable insights into customer interactions. Banks track message delivery rates, response times, and customer engagement metrics easily. This data helps improve service quality..
Read more

WhatsApp Blue Tick Explained: How to get Verified & Why it Matters?

Ever wondered why some businesses instantly feel more trustworthy that others over WhatsApp? The secret lies in the Blue tick verification. This badge, though small, carries big value. On WhatsApp,..
Read more

Free App v/s Paid API: WhatsApp Business Pricing Guide in 2025

WhatsApp isn’t anymore for chats– it is the platform where customers expect businesses to meet them. From product inquiries, support questions to order updates and follow-ups, WhatsApp becomes the start..
Read more

From Support to Sales: WhatApp Business API for Growing Businesses

Ever wondered why million dollar businesses are shifting their entire customer communications on WhatsApp? It’s simply because that's where their customers are active. On an average, a user opens WhatsApp..
Read more

Your Ultimate Guide to WhatsApp Catalogs: Build, Optimize, Sell.

Ever wished your store could fit inside a chat window? With WhatsApp Catalog, it can. Imagine your customer opening your chat and immediately discovering your entire product range, with images,..
Read more

Zero Failed Message: WhatsApp + SMS Fallback for Guaranteed Delivery

Have you ever sent an important message to your customers, only to realize that they haven't received it? For businesses, every message matters– be it order updates, OTPs, reminders or..
Read more

Cracking WhatsApp Marketing Funnel: Turn Every Chat into a Customer

Marketing in 2025 is no longer about reaching customers–it’s all about reaching them at the platform where they are spending hours everyday. With more than 2 billion active users, WhatsApp..
Read more

Mastering Template Messages: Best Practices and Ready-to-Use Examples

Everyday, customers receive an overwhelming number of messages, be it emails, notifications, ads or WhatsApp Messages. In this cluttered space, only those messages get noticed that are relevant and clear...
Read more

What Anantya.ai Does: The Complete Guide to Our WhatsApp API & Marketing Platform

In today’s business world, customers prefer fast, simple, and personal communication. And almost every customer is already using WhatsApp. Anantya.ai helps businesses connect with their customers on the same platform..
Read more

WhatsApp Automation for Support: Chatflows, Bots & Human Handoff

Think of WhatsApp as a customer support highway– fast, running and always active. Bots are the traffic controllers that handle most of the queries smoothly and humans being the experts..
Read more