Live streaming and video conferencing platforms are both popular tools for online communication, but they serve different purposes. Understanding their differences can help businesses and individuals choose the right tool based on their needs.

WooCommerce Live Streaming is designed for broadcasting content to a large, often passive audience. It is a one-way communication channel where content creators, businesses, or influencers share video or audio content in real-time. Examples include platforms like YouTube Live, Instagram Live, or Facebook Live. These platforms are primarily used for events, product launches, performances, or webinars. Viewers can watch the stream live but may have limited interaction through comments or reactions.

On the other hand, Video Conferencing platforms like Zoom, Microsoft Teams, or Google Meet are built for interactive communication. These platforms allow multiple participants to engage in real-time, making them ideal for business meetings, team collaborations, virtual classrooms, or one-on-one conversations. Unlike live streaming, video conferencing supports two-way communication, enabling users to speak, share screens, and participate in discussions.

In summary, Live selling platforms is more about broadcasting content to a large audience, while video conferencing fosters interactive communication. The choice between the two depends on whether you want to engage with a small group or address a broader audience.