Before You Start Digital Marketing as a Business Owner, Ensure These Basics Are in Place:

1. Clean & Accessible Premises
Keep your workspace clean, hygienic, and easily accessible to customers. First impressions matter.
2. Daily To-Do List for Staff & Owner
Create and consistently follow a checklist for opening and closing procedures. This helps ensure operational efficiency.
3. Weekly Team Meetings
Conduct a weekly meeting to clearly communicate roles, responsibilities, and reinforce team bonding.
4. Staff Behavior & Customer Handling
Ensure your employees maintain calm and professional behavior, even when dealing with challenging customers. They represent your brand.
5. Customer Choice Comes First
Allow customers to make their own choices. Never push or force them to buy products or services for your profit. Train your staff to suggest, not sell.
6. Treat Every Customer Equally
Every customer deserves the same respect and service, regardless of their background or financial status.
7. Efficient Parking Management
If you have a parking coordinator or security staff, ensure they proactively guide customers on parking before they switch off their vehicle. This simple act can significantly improve the customer experience.
8. Internal Guidelines & Reporting
Set clear internal guidelines and ensure a weekly report is produced to monitor operations. This prepares your business to turn incoming leads into actual conversions through marketing.