A from-scratch website build, tracked in Search Console over six months: silence → first impressions → acceleration → the click-and-conversion phase. Includes the real numbers (119K impressions, position 12.6) and why a 0.3% CTR at position ~13 is page-2 math, not failure.

Read it: https://seeklab.io/blog/how-long-does-seo-actually-take/