In today’s fast-moving market, 79% of leads never convert due to poor handoffs between Sales and Marketing (source: HubSpot). Whether you’re an operations manager juggling disconnected tools, or a finance leader monitoring the cost of payroll services for small business, this misalignment can severely impact your bottom line. Customer relationship management software holds the key — but only if Sales and Marketing speak the same data language.

In this post, you’ll learn:

  • Why unified lead data is a business must-have
  • Practical tips to align teams across your tech stack
  • How CRMLeaf’s all-in-one CRM + ERP platform connects everything from employee profiles to online payroll services through powerful customer relationship management software

Read the full blog